Privacy Policy

Effective Date: September 1, 2025

1. Introduction

AyurekaNaturals Private Limited (“Company,” “we,” “our,” or “us”) respects yourprivacy and is committed to protecting your personal information. This PrivacyPolicy explains how we collect, use, disclose, and safeguard your informationwhen you visit our website (“Site”) and use our services, in compliance withapplicable laws including GDPR and CCPA.

2. Information We Collect

We may collect the following types of nformation:· Personal Information: Name, emailaddress, phone number, shipping/billing address, payment details.·Non-Personal Information: Browser type, IP address, cookies, browsing behavior, device information.· Analytics & Advertising Data:Information collected by tools like Google Analytics, Facebook Pixel, and otheradvertising platforms.

3. How We Use Your Information

Weuse your information for the following purposes:· To process and fulfill orders, includingshipping and payment verification.· To communicate with you about orders, inquiries,and promotions.· To personalize your shopping experience and showrelevant advertisements.· To improve our products, services, and websitefunctionality.·To comply with legal and regulatory obligations.

4. Data Sharing and Disclosure

Wedo not sell or rent your personal information to third parties. However, we mayshare your information with:· Service Providers: Payment gateways(Razorpay, Stripe), shipping partners (Amazon MCF, logistics providers).· Analytics and Marketing Partners:Platforms like Google and Meta for advertising and performance tracking.· Legal Compliance: When required by law orlegal process.

5. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. Users are encouraged to review the privacy policies of those websites.

6. User-Generated Content

If you post reviews, comments, or upload content to our Site, such information may be publicly visible. Do not share sensitive information in these areas.

7. Cookies and Tracking
Technologies

Our Site uses cookies and similar technologies to enhance user experience, analyze site traffic, and deliver targeted ads. You can manage your cookie preferences through your browser or our cookie banner. Disabling cookies may affect site functionality.

8. Data Security

We implement appropriate technical and organizational measures, including encryption, secure socket layer (SSL), and access controls, to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

9. International Transfers of Data

Your personal information may be transferred and stored outside your country of residence, including to countries that may not provide the same level of data protection as your home country. By using our services, you consent to such transfers, subject to applicable legal safeguards.

10. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations. Marketing data is stored until you opt out.

11. Your Rights (GDPR & CCPA)

You havethe right to:· Access, correct, or delete your personal data.· Opt out of marketing communications and targetedadvertising using unsubscribe links in emails.· Request data portability where applicable.· Request disclosure of information collected andits use.· Request that we do not sell your data (CCPA).Use the “Do Not Sell My Personal Information” link if you are a Californiaresident.Toexercise these rights, contact us at support@ayureka.in.

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